Title tags for SEO
This is the biggest secret SEO firms do not want you to know.
Your title tag is not for the name of your company, get that through your head now. What is a title tag? It’s the title of the page right?
Do you name the title of a book about fast food, my John Doe’s Inc? No, so why would you name a page about a product your company name? Are you doing enough marketing about your company name to get people to type it into Google? Unless you have a real budget, I doubt it.
Simply changing the title of a page can move you up dozens of positions within the SERPS!
Your title tag is not for the name of your company, get that through your head now. What is a title tag? It’s the title of the page right?
Do you name the title of a book about fast food, my John Doe’s Inc? No, so why would you name a page about a product your company name? Are you doing enough marketing about your company name to get people to type it into Google? Unless you have a real budget, I doubt it.
Simply changing the title of a page can move you up dozens of positions within the SERPS!
Labels: seo
by Aaron Shear
2 Comments:
yes, Yes, YES! Simple, tried and true, but I am not trumpeting this out to my competitors...
As a SEO Consultants,I always suggest my client not to use company name in the title.
By using the company name in the title we dilute the keywords weightage. Also, we are restricted for using the no. of keywords and need to take care of keywords prominance.
My suggestion to your visitor if you want to use the comapny name anyhow try to make it in the end of the line.
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