Pubcon Recap
Sorry for my lack of posting, it's been a crazy month so far.
I found this years Pubcon to be an interesting one. The first day was not what I expected, however I found that the sessions on Wednesday and Thursday where very good. It may have been that since I was involved with 2 of the sessions on Tuesday I did not get to see a great picture.
I was VERY impressed with Guy Kawasaki, his advice on Power Point presentations was great! As he requested I am giving him a link, he wanted to move up a notch.
The In-house optimization forum was pretty good, but the only In-House SEO person on the panel was Jessica Bowman, who I am very impressed with. Business.com got a great in-house SEO! Congrats to Jessica! Heather brought up some interesting information about training problems.
The Large Scale Bid Management was very similar to Boston. Check out Kevin Lee’s presentation, there is so much information that you may have to read it several times.
Corporate Mega Site SEO Management, was also very interesting. I think Robert Carilli from Shop.com had a great presentation, but went off track a little with his SEM data. Where he continued to bring up examples of my sites, which we have corrected. ;-) Andrew Gerhart had a good insight on training and getting people on your side at a mega size company, like Primedia.
Site Structure for Crawlability was another interesting session; I felt there should have been more about the long tail. But this was a great session for beginners; Brett Tabke showed how he selects his site and keyword structure. A very similar procedure to my own, great job Brett!
The purchasing links session did not add any new information from the last Pubcon, I wish they had brought up other alternative ways to drive links.
I also participated at the Ecommerce Site Optimization forum, which I thought was a great forum. May have been one of the best, I was very impressed with the amount of knowledge that the other panelists had. Especially Rob Snell, he is an optimization animal. I would pick up his book Yahoo Stores for Dummies!
As usual the Interactive Site reviews was a great panel, Matt Cutts, Tim Mayer, Greg Boser, Todd Friesen, Danny Sullivan all do a great job picking out problems with sites. The only trouble was that the crowd was a little harsh on a few of their volunteers.
Also a side note, I really feel sorry for Matt Cutts he just gets slammed at this event. I barely got to say hi, he was bombarded with questions, I am sure he was warn-out by the end.
I found this years Pubcon to be an interesting one. The first day was not what I expected, however I found that the sessions on Wednesday and Thursday where very good. It may have been that since I was involved with 2 of the sessions on Tuesday I did not get to see a great picture.
I was VERY impressed with Guy Kawasaki, his advice on Power Point presentations was great! As he requested I am giving him a link, he wanted to move up a notch.
The In-house optimization forum was pretty good, but the only In-House SEO person on the panel was Jessica Bowman, who I am very impressed with. Business.com got a great in-house SEO! Congrats to Jessica! Heather brought up some interesting information about training problems.
The Large Scale Bid Management was very similar to Boston. Check out Kevin Lee’s presentation, there is so much information that you may have to read it several times.
Corporate Mega Site SEO Management, was also very interesting. I think Robert Carilli from Shop.com had a great presentation, but went off track a little with his SEM data. Where he continued to bring up examples of my sites, which we have corrected. ;-) Andrew Gerhart had a good insight on training and getting people on your side at a mega size company, like Primedia.
Site Structure for Crawlability was another interesting session; I felt there should have been more about the long tail. But this was a great session for beginners; Brett Tabke showed how he selects his site and keyword structure. A very similar procedure to my own, great job Brett!
The purchasing links session did not add any new information from the last Pubcon, I wish they had brought up other alternative ways to drive links.
I also participated at the Ecommerce Site Optimization forum, which I thought was a great forum. May have been one of the best, I was very impressed with the amount of knowledge that the other panelists had. Especially Rob Snell, he is an optimization animal. I would pick up his book Yahoo Stores for Dummies!
As usual the Interactive Site reviews was a great panel, Matt Cutts, Tim Mayer, Greg Boser, Todd Friesen, Danny Sullivan all do a great job picking out problems with sites. The only trouble was that the crowd was a little harsh on a few of their volunteers.
Also a side note, I really feel sorry for Matt Cutts he just gets slammed at this event. I barely got to say hi, he was bombarded with questions, I am sure he was warn-out by the end.
by Aaron Shear
5 Comments:
Nice recap. Rob Snell was great, wasn't he? Great story. Sorry I missed Site Structure for Crawlability - another session bumped it, though I don't remember what.
We spoke after the eComm Site Review and you were kind enough to agree to a look at Kanvid.com for me. It's a beta site that I just got involved with. I wonder if you could look at the product pages and give your impressions?
(ross.walsmith@gmail.com)
Hey Ross, I just got back in town. Check your email.
Aaron ... you were there? I feel bad we didn't chat there. Maybe we'll "hook up" at the next one.
im, Sorry I cannot see your profile. I am not sure who you are.
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