Monday, March 17, 2008

SES NYC

So today was the first day of SES NYC. A very interesting mix of people, every year it seems to change just a little bit. You tend to see more of the change on the first day before the expo floor opens with a flood of free passes.

I ran into Jason Calacanis today with his cool new Macbook Air, what a great machine. I must have one!

We went on a St. Patricks day pub crawl tonight. A blast, I was sorry to leave but had to meet some friends. I was able to call may father, it is his 70th birthday today.

Thursday, March 06, 2008

How to get picked up by Google Image Search

So its time for me to ask a question, how does Google and Yahoo handle decisions in terms of listing images and which site to trust. It seems to me that the originating site should get the credit for the images, but this is not true in all cases. I would love to hear feedback of experiences on how to get images in the index. Simply turning that little switch in Google Webmaster Tools seems to do little or nothing to really help.

Should the images be hosted on the same domain? Does that make any difference?

Should the images be a specific type? Seems to me that this should not be the case.

Should the images be free of any java script?

Should they have a enlarge feature?

Obviously and ALT tag can help and a decent file name, but this does not seem to make a difference in certain situations.

Would love to hear opinions on this.

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Name: Aaron Shear
Location: San Francisco, California, United States

I have been in the search industry since the late 90’s, no not 10-20 years. My career started early in the search Day’s at Inktomi, where I supported large search portals. For example, MSN, AOL, iWon, Hotbot, CNet too name a few. After Inktomi I became a freelance consultant. I consulted for a few of the Top SEO’s around 2002 time frame; obviously the market has changed since then. After consulting I joined a small SEO firm called SEO Inc as the CTO. At SEO Inc. I successfully optimized some of the largest clients including IGN, Sony, VEGAS.com, Beaches and Sandals Resorts to name a few. Even though SEO Inc was a ton of fun, I still wanted the ultimate SEO challenge. I moved on as the global head of SEO for Shopping.com an eBay company. This challenge was an interesting one, how do I optimize a site with 50 million products? Every month I helped the business grow by leaps and bounds. I am now consulting for mostly enterprise e-commerce clients. Yes there is more too me than this profile shows, but you will just have to ask.

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